GSF Car Parts, the UK’s fastest growing motor factor, has hosted its largest ever Branch Managers’ Conference. ‘Fully Charged – To Deliver’ took place at the Vox Conference Venue, Birmingham, and welcomed more than 400 attendees including branch managers, senior leaders and representatives from more than 30 leading suppliers. 

Following incredible growth in 2024, the conference was a celebration of GSF’s achievements with the challenge set for delivering even more success in 2025. 

Over two days, the conference featured inspiring presentations, engaging workshops and awards to celebrate standout branch performances.  

Chairman Sukhpal Ahluwalia and CEO Steve Horne gave impactful addresses, with the key message that the company has never been in a better place to serve its customers, with huge levels of investment completed in projects such as the brand-new National Distribution Centre, improved infrastructure, and an expanded vehicle fleet. 

Steve Horne, CEO, commented: “We’ve had an incredible couple of days as we continue to push forward our plans with an amazing, motivated and passionate team behind us. Thanks to all our suppliers for their exceptional support. We’re changing the industry and offering garages more choice.  

“At GSF the ‘customer is king’ and our branch teams have the independence to own these relationships and make decisions locally that benefit us all. It’s been energising to celebrate how far we’ve come in the last twelve months. We are now fully charged to deliver more growth in 2025 and beyond.” 

Sukhpal Ahluwalia, Chairman, added: “The Branch Managers’ Conference was an exciting opportunity to celebrate the hard work of our fantastic team. The results over the last year have been nothing but extraordinary, and this has been down to the unrivalled people working across GSF. 

“We are dedicated to becoming our customers’ most trusted partner, and we are investing across the piece to make good on that promise. This means boosting our availability through our new National Distribution Centre. It means increasing convenience through our refreshed e-commerce offering. And, most importantly, it means giving our customers access to the most knowledgeable, enthusiastic, and passionate people in the car parts business. 

“Over the last 12 months, we have driven 26% year-on-year sales growth, far outstripping the rest of the industry. But we have only just started and there is no complacency at GSF. We will go into 2025 with even bigger ambitions.” 

Watch Sukhpal’s address from the Branch Managers’ Conference:

Award winners:  

Regional Sales Manager of the Year: 

Chris Dawson, North Wales 

Branch of the Year:

Stoke 

Best overall branches:  

North East: Newcastle  

Yorkshire: Lincoln  

Manchester: Trafford  

East Midlands: Daventry  

Birmingham: Smethwick  

Gloucester and Wiltshire: Avonmouth  

Merseyside: Liverpool  

North Wales: Stoke  

South Wales: Haverfordwest  

East Anglia: Colchester  

Kent: Strood  

Dorset: Worthing 

South West: Torquay  

Bucks & Herts: Aylesbury  

London East: Crayford  

London West: Hayes  

Supplier of the year:  

‌Borg Automotive